Research and Insights

A woman watering her plants
Is your business missing a local marketing connection?
Unlock the Power of Catalogue Marketing
Paper vs pixels – why mail can be a sustainable choice
Nishma Patel Robb headshot image
Nishma Patel Robb Totally Mailed It
Virgin Media Leaflet
Virgin Media's great rewards mailing stopped customer churn
How mail helps to build net promoter score

Reports

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Popular
The Value of Super Touchpoint Planning
JICMAIL has teamed up with the DMA to explore its Effectiveness Databank of nearly 2,000 award-entering campaigns to show how Super Touchpoints drive results. Featuring a foreword by Tom Roach – VP of brand strategy at Jellyfish – with insights from Direct Line Group, Carat and VCCP.
trust tool report cover
The Trust Factor: build brand trust with your marketing
Unleash the power of trust with ‘The Trust Factor’. This report underlines...
Marketreach report Physically Irresistible
Physically Irresistible
Unlock the secrets of direct mail excellence with 'Physically Irresistible'...
Marketreach Landslide report cover in 3d
Landslide: How mail won the General Election
Discover why mail proved the dominant communications channel in what was ex...

Mail unleashed

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Natalie Milner, Former Group Membership & Loyalty Director at The AA.
Popular
Why top brand loyalty programmes feature mail with Natalie Milner
Natalie Milner
Former Group Membership & Loyalty Director, the AA
Richard Shotton, Founder of Astroten and author of ‘The Choice Factory’
Use behavioural science to unlock campaign potential with Richard Shotton
Richard Shotton
Author of The Choice Factory and Founder of Astroten
Rory Sutherland interviewing Tash Whitmey, Group Director of Loyalty, CRM, Marketing, Tesco
Tesco grows Clubcard loyalty using targeted mail with Tash Whitmey
Tash Whitmey
Group Director of Loyalty, CRM and Marketing at Tesco

Webinars

Keen to understand more about a topic? We've recorded our previous webinars so you can watch them on-demand, at a time that suits you.
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47 mins 39 secs
How mail helps to build net promoter score
Presented by:
Sophie Grender
Head of Business Development at Marketreach
Charley Howell
Assistant Marketing Manager at Waitrose & Partners
54 mins 42 secs
Reappraising the role of direct mail in driving effectiveness
Presented by:
Amy Rogers
WARC’s Managing Editor Research & Rankings
Dan Jury
Senior Media Planner
Nigel Edington-Amor
Creative Director at Sky Creative
45 mins 14 secs
Making a physical impact in a digital world
Presented by:
Sue Unerman
MediaCom’s Chief Transformation Officer
Dan Jury
Senior Media Planner
1 hour 21 secs
Unlock the Power of Catalogue Marketing
Presented by:
James Knowles
Head of content innovation, Retail Week
Eve Stansell
Senior Comms planner, Marketreach

Get started with mail

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Contact us to today to see how mail is a trusted channel to include in your marketing mix and start building your ROI today.

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