Telco and Utility

Telco and utility companies use mail to build stronger connections with their customers. It delivers important information and offers straight into homes, creating a trusted and personal touchpoint. Mail stands out in a crowded digital world, making messages more memorable and encouraging customers to explore new services, upgrade their plans or take action.

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Why telecommunications and utility companies use mail

Seen as a trusted and reliable channel

Official communications like bills, statements and contracts often need to be delivered in a way that feels formal and reliable.

Prompt action

A bill or reminder on paper is harder to ignore and often leads to quicker payment.

Mail can reach everyone

Not all customers have regular internet access, spend time online or feel confident managing accounts online, so mail ensures inclusivity.

Create a seamless digital/offline experience

Letters can include QR codes, personalised URLs or phone numbers that make it easy to pay or manage accounts through customer journey.

Improve retention

Personalised offers, thank-you letters and service updates can help maintain and improve customer relationships.

Stays in the home

A mail pack often stays in the home, serving as a physical reminder and prompting action later.