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Drive action. Grow trust. Reach every citizen.

Mail and door drops help public bodies deliver essential communications with authority, accessibility and measurable impact.

From local councils to central deparments and NHS programmes, physical mail ensures important messages are received, understood and acted upon - by everyone.

Report

Landslide: How mail won the General Election

Why public sector and healthcare brands use mail

Win elections

Mail is the campaign medium of the future. See how it delivered victory in Landslide: How mail won the General Election

Change behaviour

Mail unites people with inclusive messages. It's proven to drive successful behaviour change campaigns.

Reach every household

Mail reaches everyone - regardless of internet access or digital skills - making sure older and vulnerable groups aren't left behind.

Build trust

A letter carries authority, feels authentic and is far harder to ignore than an email. Mail reinforces trust and builds confidence in your message.

Drive action

Physical mail gets results. People open, keep and act on letters - whether paying bills, renewing licences or attending appointments.

Accessible for all

Mail can be designed for inclusivity - large print, Braille, translations - and is easy to keep, share or present as proof.

Trust Explorer tool

Mail is the most trusted channel, with 71% of consumers saying they completely trust the mail they receive. But until now, the commercial value of that trust - how it’s built, why it matters and what it delivers for brands - hasn’t been fully understood.

Our Trust Factor research uncovers why trust drives citizen engagement, action and longer-term behaviour.

For public institutions – from government departments to local government - trust is critical. The higher the level of trust, the stronger the public response.

Want to see how trust can work harder for your organisation? Try our Trust Explorer tool for practical insights tailored to the government sector.

Try the Trust Explorer tool