Need inspiration? See case studies and examples from brands driving real results with mail

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Mail type
Tide Brochure
Customer acquisition Direct mail Insurance & Finance
Data targeting SME's on their first anniversary brought Tide a wave of new customers
78% reduction in CPA
25% lower CPA vs industry standard
6% increase in NPS
Thames Water Brochure
Communications Customer mail Telco and utilities
Thames Water’s fat-busting mail campaign cleared pipes
70% changed behaviour
26% fewer blockages
Swoon Brochure Photos
Customer acquisition Direct mail Retail
Swoon's first catalogue delivered results to swoon over
22:1 ROI
2.1% response rate
SunLife leaflet
Customer acquisition Direct mail Insurance & Finance
Sunlife used scented direct mail in attracting new pet insurers
7% response rate
+21% sales increase
3.8:1 ROI
subway brochure
Customer retention Partially addressed mail Retail
Subway’s cutting edge mailing produced tasty results
5.4% redemption rate
+200% average weekly sign up
Starling Bank mail pack
Communications Customer mail Insurance & Finance
Starling Bank's card mailing helped the relationship fly
Customer acquisition Door drops Retail
Door drops meant Specsavers Audiologists’ message was heard
+16% appointment increase
+15% brand consideration
Grow brand awareness Direct mail Retail
Mail helped Specsavers customers hear every word
Messaging resonated deeply
Notable increase in store visits