JICMAIL certifications
JICMAIL – the Joint Industry Committee for Mail – delivers industry standard audience measurement data for mail and door drops, the third largest media channel in the UK. It offers free training modules and certifications for individuals to allow you to:
- Create a credible case for the inclusion of Direct Mail, Door Drops and Customer Mail in the media mix, by audience and advertiser category
- Include mail reach, frequency and impacts in your media plans
- Communicate the full range of outcomes that are driven by a mail campaign
- Create specific recommendations regarding audience targeting for Direct Mail and Door Drops.
Set up your training record and take the free Bronze and Silver courses.