Need inspiration? See case studies and examples from brands driving real results with mail

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TSB Brochure
Communications Customer mail Insurance & Finance
No jargon T&Cs in mail clearly spoke to TSB customers
Shifted brand perception
82% agreed easy to understand
Tide Brochure
Customer acquisition Direct mail Insurance & Finance
Data targeting SME's on their first anniversary brought Tide a wave of new customers
78% reduction in CPA
25% lower CPA vs industry standard
6% increase in NPS
SunLife leaflet
Customer acquisition Direct mail Insurance & Finance
Sunlife used scented direct mail in attracting new pet insurers
7% response rate
+21% sales increase
3.8:1 ROI
Starling Bank mail pack
Communications Customer mail Insurance & Finance
Starling Bank's card mailing helped the relationship fly
policy in practice brochure
Communications Direct mail Insurance & Finance
Mail from Policy in Practice helped make London’s pensioners better off by over £8 million a year.
2,300 pensioners saw an av increase of nearly £4,000 a year in pension credit
£12.5 million Impact in the first year alone
Communications Customer mail Insurance & Finance
Lloyds Bank's debt mailing paid off with behaviour change
+5.9% increase in repayments
Customer acquisition Direct mail Insurance & Finance
HSBC acquired students by mailing them before university
Highest new-to-bank customer acquisition in nine years
5th to 3rd in student banking sector
DenPlan Brochure
Communications Customer mail Insurance & Finance
Denplan's optimised letter reduced call volumes.
2% drop in call volumes
+7 increase in web chat
236 fewer cancellations