Need inspiration? See case studies and examples from brands driving real results with mail

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Virgin Media Leaflet
Customer retention Customer mail Telco and utilities
Virgin Media's great rewards mailing stopped customer churn
179:1 ROMI
Significant drop in defectors
Thames Water Brochure
Communications Customer mail Telco and utilities
Thames Water’s fat-busting mail campaign cleared pipes
70% changed behaviour
26% fewer blockages
Customer retention Direct mail Telco and utilities
A King’s Coronation invitation doubles results for Sky
+105% performance vs baseline
Sky leaflet
Customer retention Direct mail Telco and utilities
Interactive mailings got lapsers to interact with Sky
Campaigns outperformed +20 to +40%
Reactivated lapsed customers
leaflet
Customer retention Direct mail Telco and utilities
Disruptive mail formats brought lapsed Sky customers back
+178% increase in re-instates from 1st campaign
Sky sports leaflet
Customer retention Direct mail Telco and utilities
Sky's interactive mailing for F1. A formula for success
+21% uplift vs target
sky essentials letter
Customer retention Direct mail Telco and utilities
Sky printed the letter on the envelope so it wasn't missed
+44% uplift in customer response
57% reduction in CPA
Customer acquisition Door drops Telco and utilities
Door drops sent bookings sailing for Princess Cruises
20:1 ROI
£1.5m in sales