Take a look at the views from our thought leaders

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Topic
boy lifting
Should a compelling CX strategy focus on more than digital transformation?
Philip Ricketts
Commercial Director at Marketreach
9 min read
Philip Ricketts
A girl laughing
Innovation Inspiration
Six latest trends shaping marketing in 2022
Sonia Danner
Senior Marketing Manager at Marketreach
8 min read
Sonia Danner
sust trees
Sustainability
Why sustainable marketing is a priority
Richard Armstrong
Partner at MSQ/Sustain
7 min read
Richard Armstrong
A woman running up the stairs
Effectiveness
Time to bust some myths about mail measurement
Ian Gibbs
Data and Insight Director at The DMA and JICMAIL
6 min read
Ian Gibbs
Inspiration
Look, but don’t touch
Jack Gallon
Executive Creative Director at The Gate
4 min read
Jack Gallon
Someone working on their PC while looking out the window at the sunset
Customer experience Effectiveness
Five consumer behaviours that impact the media mix
Cameron Russell
Head of Marketing at Marketreach
7 min read
Cameron Russell
A woman smiling in front of a graffiti wall
Strategy
Phasing out third-party cookies isn't the end for trusted brands
Paul Davison
Head of Data at Royal Mail
9 min read
Paul Davison
crowd cheering
Customer Acquisition Inspiration
Eight reasons mail is the right channel for fundraisers to use now
Ryan Higginson
Vice President Europe/Brazil & UK/Ireland Country Leader at Pitney Bowes
5 min read
Ryan Higginson
A woman reading a letter
Inspiration Strategy
Why customer value is a marketer's priority
Sonia Danner
Senior Marketing Manager at Marketreach
8 min read
Sonia Danner
Strategy
5 Marketing Strategies to reach Gen Z audiences
Eve Stansell
Planning Director at Marketreach
7 min read
Eve Stansell
A woman smiling
Inspiration Strategy
The importance of thinking customer in 2021
Stephen Maher
Chair at The Gate
9 min read
Stephen Maher
A woman looking at her phone and laughing
Strategy
Five trends and priorities marketers should have on their radar in 2021
Maria Michael
Senior Marketing Manager
11 min read
Maria Michael