Thank you for downloading 'The Decision-Maker: Why mail is the channel for choices that really matter 'Please click the download link below. Download the report Report Mail In The Middle Find out why the middle part of the customer funnel increasingly complex and how mail can effectively drive better decision making. Build trust, keep customers coming back Trust is the foundation of brand loyalty, but it's harder to build in today's digital age. Direct mail offers a solution, with 71% of people saying they completely trust it. Its privacy and security strengthen brand reputation, giving you a competitive edge to retain customers. Blog How mail can guide consumers through the messy middle of decision making Discover how mail can transform your marketing by guiding consumers through the 'Messy Middle' of decision-making. In this article by self-proclaimed ‘Herdmeister’ and behavioural economist Mark Earls, you'll learn how to understand and address the nuances of consumer behaviour, enabling marketers to greatly enhance their effectiveness and achieve better results.
