The economy is opening up and businesses are looking at how they can accelerate sales. Direct mail is proven to shape behaviour and drive action. Its unique format gives brands space to use creativity to entertain their customers and provides the perfect platform for brands to make personal in-home connections. People value receiving it, engage with it and hold on to it.
Mail complements other channels and is proven to amplify results when part of a multi-media campaign. It adds reach, increases frequency of views and converts attention into results. It’s the part of the media mix that people actually touch, keep and remember.
Download our free eBook to see what thought leaders think about direct mail and how leading brands are using the power of physical to create unforgettable campaigns that build stronger audience connections.