Lis Blair, CMO MoneySuperMarket

Mail Unleashed, the series where we hear from leading senior marketers about their experience developing direct mail campaigns, hosted by advertising legend Rory Sutherland.

In the first episode of our Mail Unleashed series, host Rory Sutherland speaks to Lis Blair, CMO at MoneySuperMarket, about their shared love for direct mail and how to truly unleash its full potential. Watch the fascinating exchange.

View our episode's transcript here.

Watch the next episode featuring Tony Miller (former CMO of WW and Disney) or check out the series.

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