Improve brand loyalty and retention with Lis Blair
Mail Unleashed, the series where we hear from leading senior marketers about their experience developing direct mail campaigns, hosted by advertising legend Rory Sutherland.
In the first episode of our Mail Unleashed series, host Rory Sutherland speaks to Lis Blair, CMO at MoneySuperMarket, about their shared love for direct mail and how to truly unleash its full potential. Watch the fascinating exchange.
