Marketreach blog

June 29th, 2020

QR codes are far from dead, here's why brands are using them in 2020

Innovation | Inspiration

Learn why QR codes are so far from dead. The addition of QR codes with print media can deliver combinations of creativity, engagement and measurement.

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April 7th, 2020

Using mail to get the best from digital

Innovation | Inspiration

Mail presents an opportunity for digital-first marketers looking to build their brand and reactivate customers. Integrating a trusted, one-to-one medium like mail into your omnichannel engagement strategy could deliver great results.

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December 20th, 2019

Tod Talk - Welcome to the future.
featuring keynote speaker Richard van Hooijdonk

Innovation

Most businesses talk about preparing for the future, but for most many of us it is hard to imagine what might occur years and even decades beyond the world we know. Futurist Richard van Hooijdonk ran a highly stimulating session that started with the simplest and most straightforward question...

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November 25th, 2019

Marketing automation turbo-boosts cross-media campaigns

Effectiveness | Innovation

Marketing automation is driving speed and efficiencies through the whole marketing process – but automation also allows marketers to develop and orchestrate responsive, effective omnichannel campaigns.

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November 14th, 2019

Make your media mix more effective by retargeting with Programmatic Mail

Effectiveness | Innovation

Programmatic marketing can help deliver a meaningful message at just the right time to increase the chances of customer conversion. Programmatic Mail now means Direct Mail can be part of this automated marketing mix, it can be used to retarget individuals based on website behaviour.

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